In this episode of the Motorcar Marketing podcast I talk with automotive marketing thought leader, Ralph Paglia. Ralph has been in the car business for decades. In the interview he talks about some of his first online marketing successes, some…
In this episode of the Motorcar Marketing Podcast I interview Laura Noonan from 800Response. She talks about a variety of telephone services that can significantly improve a car dealers’ advertising ROI and help them generate more sales. The podcast is…
In this episode of the Motorcar Marketing Podcast I interview auto marketing expert Terry Lancaster. Terry’s company, Instant Events, has been creating the biggest, loudest, most obnoxious car dealer commercials in the history of big, loud obnoxious car dealer commercials.…
In this episode of the Motorcar Marketing Podcast I talk with email expert Damian Thompson. Damian gives car dealers some great tips about how to effectively utilize email marketing into their sales funnel as well as their post-sale processes. The…
In this episode of the Motorcar Marketing Podcast I interview local SEO expert Tom Libelt. Tom explains some of the key elements for getting your auto dealership website listed highly in the organic search results. The podcast is available in…
In this episode of the Motorcar Marketing Podcast I talk with Facebook advertising expert Daryl Mander. Daryl explains how Facebook advertising works and gives talks about how car dealers can use it to boost their social media presence, generate more…
In this episode of the Motorcar Marketing Podcast I talk with Brock Clauser from Stream Companies. Brock has worked with dozens of car dealers to help them generate leads through pay-per-click and search engine marketing. The podcast is available in…
In this episode of The Motorcar Marketing Podcast I interview social media marketing expert Rachel Haro. Rachel works with auto dealers to help them sell more cars through the various social media channels. We talk specifically about Twitter, Facebook, and…
In this episode of The Motorcar Marketing Podcast I talk with Dennis Wagner. Dennis has been in the auto industry for years and has held nearly every job from detailing cars to general manager and everything in between. In the…
In this episode of The Motorcar Marketing Podcast I talk with the “Sales Navigator” Troy Harrison. Troy has decades of sales and management experience. In the interview he talks about some of the changes he’s seen in professional selling and…
In this episode of The Motorcar Marketing Podcast I talk about how auto dealers can maximize their sales through Craig’s List. I talk about all the recent changes that Craig’s List has implemented to the cars for sale by dealer…
